Project Description
CLIENT:
SHER GARNER
OBJECTIVE: To increase general brand awareness while highlighting specific topics of litigation practiced by the firm
SHER GARNER, A NEW ORLEANS LAW FIRM SERVING MULT-JURISDICTIONAL CLIENTELE, CAME TO US WITH A NEED TO INCREASE BRAND RECOGNITION IN THE MARKET WHILE HIGHLIGHTING SPECIFIC LITIGATION PRACTICES THEY OFFER. WE DEPLOYED THE FOLLOWING SOLUTIONS TO MEET THAT CHALLENGE…
SOLUTION 1
A NOLA.com display campaign aimed at the New Orleans area. We ran two sets up creative throughout the campaign. The first set promoted the law firm as a whole and the second set promoted a specific set of issues and/or topics that were important to the firm.
SOLUTION 2
We designed a two-year long print campaign to create brand awareness and emphasize the topics of law that is the Sher Garner specialty.
RESULTS
DISPLAY CLICK-THROUGH RATE: .12%
AVERAGE IN-VIEW TIME: 21 SECONDS
TOTAL AD EXPOSURE: 20 days, 21 hours/month
AVERAGE IN-VIEW TIME: 21 SECONDS
TOTAL AD EXPOSURE: 20 days, 21 hours/month
I always enjoy working with Jill and NOLA Media Group. They are fast to respond, helpful and polite. Even when we’re still working out the details, requesting changes back and forth, we appreciate their patience with us. We are always pleased with the end product.
BRIGETTE STAR – SHER GARNER
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